Have you successfully sold anything online other than your website design services? this is the one question that you always want to ask any website designer that you are considering for hire.
Why do you need to ask this question? Because if the answer is “no”, you’ll be using a designer who has no real-world experience in understanding how visitors interact and move through a website.
Why would this be important to you? Because you’ll likely be ending up with a website design that might look pretty, but does not convert. That means that your website will perform poorly when it comes to generating both leads and sales.
On the other hand, if your website designer has sold lots of stuff online, you’ll likely be ending up with a website design that not only looks pretty, but has a high conversion rate as well. That means you’ll be getting lots of leads and sales.
It’s such a simple question that reveals so much about not only the website designer, but how likely (or not) your new cool-looking website will perform.
So be sure to ask this question. And if getting leads and sales from your website is important to you, make sure that your website designer’s answer to this one question is “yes”.